Search Engine Optimization (SEO)
Search engine optimization (SEO) is the process of helping customers connect with a business by increasing the visibility of the business’s website in search engines.
Our team uses modern SEO services backed by best practices to increase organic traffic and search engine rankings. We combine the foundations of digital marketing (our SEO campaigns) with the more advanced areas of online marketing (social media, video, email marketing) to increase your brand awareness and visibility in your target market.
Why do you need Services?
Several factors influence a company’s need for an organic search engine optimization (SEO) platform and marketing support. These factors vary by company size and its campaign’s goal(s).
SEO services we Provide:
International SEO: Working to optimize your site’s SEO for searches from preferred countries and languages.
National SEO: To help accomplish your business goals, you may want to target a specific country for leads, traffic or brand awareness.
Local SEO: We will optimize your website’s content and design to focus on a certain geographic area.
Voice search SEO: Your company’s website will be optimized for search engine queries using the human voice.
What do We do?
We analyze your current web site’s SEO, discuss your KPIs and prepare a strategy to increase traffic. We provide a complete SEO overview with our website audit reports which include:
SEO performance Audit:
At Pranati technologies, we analyze your website to determine what kind of traffic it is attracting, the content on its landing pages, and several other factors that will help us evaluate it.
Backlink Audit:
Our team at Pranati Technologies can evaluate the backlinks pointing to your website. We also provide a detailed report on what is affecting your website’s rankings. We can recommend methods for removing or disavowing spammy backlinks that could negatively affect your website.
Technical SEO Audit:
We’ll assess your website’s technical SEO to make sure it can be crawled by Google. The pages you want to be indexed in Google Search Results, internal links between pages, page speed, and other factors. We’ll give you actionable recommendations to fix what needs to be fixed.
Once we perform the audits, we generate a detailed SEO strategy based on
In-depth keyword research:
We will search for the best possible keywords for your business using tools such as Google Keyword Planner, SEMrush, Ahrefs and Ubersuggest.
Competitor Analysis:
We compare your website to those of your competitors and similar websites. To determine strengths, weaknesses, opportunities for improvement, and more.
Current site statistics for websites:
After analyzing your SEO Audits, Competitor Analysis and Keyword Research, we’ll propose an effective SEO strategy to achieve your business’s key performance indicators.
Based on these reports, we plan the SEO execution starting with
Creating content:
Placing a website high in Google’s search results is often appealing to the search engine’s algorithms based on three ranking factors: links, content, and RankBrain. Therefore, we will create SEO-friendly content for all the targeting pages. It will help in getting quality traffic.
On-page optimization:
Page optimization is an excellent way to improve your website ranking in search engines and get quality traffic. We’ll collaborate to revise page titles, descriptions, headings, schema tags, and another coding for pages optimized for search engine traffic based on the SEO strategy. Once approved from your end, we’ll implement the code changes.
Off-page optimization:
We won’t suggest you build many links simply because your competitors did so. Instead, we’ll carry out a detailed analysis of the links created by competitors and keywords for which we have to rank. We’ll create a solid plan that considers your needs and build links based on this.
Creating Website Performance Report monthly:
At Pranati Technologies we use Google Analytics, Google Data Studio and Ubersuggest to track numbers after we start implementing our SEO strategies. These reports will give us insights into how the strategies improve our traffic and how close we are to reaching our KPIs.
